Digital Strategy
Define growth and lead-generation product strategy in tandem with business and marketing. It guides and aligns content creation, design direction, development, and product roadmap.
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Hua Yeh
Define growth and lead-generation product strategy in tandem with business and marketing. It guides and aligns content creation, design direction, development, and product roadmap.
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User experience is on the cusp of the biggest change with the possibilities brought forth with the ubiquity of AI-powered services and applications. Design has a very important stake in working on building the models to shape the future user experience.
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Design solution is meant to create values. Values are measured by the metrics of business success. It is a process of identifying and tuning metrics along the goals and strategies through the product lifecycle.
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Modern services and applications are scalable systems as a result of thinking both time and scope axes while planning and developing. Design has to be thought throughout the customer journey; efforts need to be allocated across quarterly initiatives.
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At the time AI is reshaping products and user experience, adopting new skills other than pushing pixels has such an urgency. For designers to work in agile environment, it is not enough no more to simply master graphics, design patterns, and information architecture.
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Design team engages with service departments naturally in alignment with the core principles of UX Design—empathy, user-center, and co-creative. It is meant to lead to enhance customer’s experience with services and affection for the brand through improving the internal processes.
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